Work
I’m a contract interactive storyteller so some of my posts are about my work
Loving Jay-Z’s New Site
Nov 10th
I have a thing for digital experiences that guide users through a story and with Jay-Z‘s latest online venture Jay-Z Hits Collection Vol. 1 it basically uses everything that’s making the web a unique interactive experience. The site has style, personality, usability, organization, voice and above all, a ridiculously strong narrative line throughout. Okay, I’ll stop gushing about this and just share the link.
Hope you enjoy as much as I do.
A Farewell For The Ages
Sep 19th
I know this might seem a bit strange, you know… Me writing something on the weekend and stuff, but I find it the most appropriate time for some reason. See, as many of you already know (mom – calling out to you once again), I decided about a month ago to leave my post as the Creative Producer at Free The Children and take on a brand new challenge. That’s right, as of now, I’m a member of Naked Creative in Toronto. I’ll post a little bit more about Naked in a bit, but I would like to dedicate More >
Does Too Much Brand Make You Bland?
Jun 23rd
I’m not entirely sure of the psychology behind it (I’m still waiting for my master’s degree in doctorology to come in the mail) but I think 9 straight hours talking about brand is unhealthy. Yesterday some members of the team at work got an amazing lesson in branding from a professor of… brand? Don’t get me wrong, it was inspiring and extremely helpful if not only for the lesson, but because he reiterated basically everything a couple of us have been trying to convince the “powers that be” that we should be doing. I guess it doesn’t matter how the message More >
Blindfold? Check Handcuffs? Check 11,000 Feet? Check
Jun 10th
Ah to work in the same office as crazy people is such a fun experience. Case and point, Scott Hammell (a magician, motivational speaker, stuntman and now truly insanely brave dude) from the office jumped out of an airplane from 11,000 feet in the air. To top it off, he wanted to do it Stevie Wonder-style. And if that was crazy enough, why not slap on some handcuffs right? Well, check out the video below to see how it all panned out. I’ll give you a hint, he did it!
But this wasn’t just a dude looking for an angle and it wasn’t More >
Yet Another WordPress Journey
Feb 4th
Next Monday will mark the kick-off of another project here at the exclusive computer nerd-labs of my work. Yes, alright – I could be exaggerating about the “exclusive computer nerd” stuff, but us introverts need to generate self importance some how right? Anyways, Monday we will be kicking off a brand new digital campaign that will be %100 WordPress generated.
I know what most of you are thinking, “Dude, WordPress is like so 2006!” well, to give you all some insight, WordPress is like a foreign language here and for us to even make the decision to use the system was a More >
How I Destroyed Office Productivity Last Friday
Jan 18th
Yup, that’s right – it was me.
Fridays usually include a lunch event of some sort for the crew I work with. Sometimes we go out for sushi, other times it’s Thai food, but last week was an off-week as we’re all eagerly awaiting to be paid again. On a side note, “Damn you monthly expenses!!!!”
So instead of going out for lunch, we all stayed in and brown-bagged it. The result was boredom. We weren’t at all interested in what we were eating or really any of the subject matters we usually touch on when we’re away from the office. Instead More >
Wedding Speeches: The “Aaaaaaaawe” Factor
Nov 30th
So to give everyone a bit of background info, I’ve been tasked to write a wedding speech for a friend of mine who will be getting married quite soon. I’m not exactly sure why I was chosen to do so other than the fact that the bridesmaids don’t want to. Call it fear of public speaking, lack of confidence, or the inevitable pressure felt when doing it, but the bottom line is I gotta step up.
I’ve been going through my notes on the matter for the better part of a week and I’ve written, then re-written, then swore at myself More >
Data’s Base
Nov 20th
Apparently this is what Frances would look like if she were an M&M
As a special request from a new co-worker, I am devoting an entire post to Frances (don’t call me FrancIS, AKA Ninja Koala) Data. The print designer extraordinaire has been gracing the office with her presence for the past few months and said she would only read The Bloated Penguin if it was worth reading. Well, Frances, here you go.
Frances can be recognized as the “silent girl” as she is the pictured example for the I Am Silent campaign here in the office.
She’s created some great print work More >
Say What?